NWV Brief #18: the things we wish we’d known

Dear Founders, 

We’re conducting market research & need your help. 

Knowing what you know now, what advice would you give an early-stage founder just starting?

We’ve been asking founders that exact question. And here’s some of what they’ve told us:

• “It’s a marathon, not a sprint. Be patient. The voices telling you to quit will be loud.”

• “Pick the right problem. Pick the right team.”

• “Start! And then shift. Adapt quickly.”

• “Most spend too much time measuring instead of cutting. Just launch, tweak along the way.”

• “Have core values beyond profit. And don’t rush partnerships—it’s like marriage.”

• “Network. It’s the best way to survive the unknowns.”

• “Authentically enjoy doing whatever your business is going to be doing.”

Our market research focuses on working with founders like you to uncover what differentiates those who succeed from those who stay stuck in struggle.

It consists of 28 questions and takes less than 11 minutes to complete. Your answers could change the trajectory of a future founder.

We’ll share key insights in the coming weeks, and I hope yours will be among them.

With vision, purpose, and appreciation,
Brooke