NWV Brief #15: the lies we want to believe

We suffer more in imagination than in reality.

- Seneca

Dear Founder,

Sometimes, believing a lie is easier than accepting the truth. Some founder favorites are listed below. 

  • "I’ll be happy when I achieve [X]."

  • "If I just work harder, everything will fall into place."

  • "Everyone else has it figured out."

  • "I can do it all myself."

  • "Scaling solves all problems."

  • "The product will sell itself."

  • "Failure is not an option."

  • "I have to be available 24/7 to succeed."

  • "Success will fix my personal life."

  • "I’m too late to the game."

  • "I need to please everyone to win."

  • "I should already know how to do this."

  • "The big win is just around the corner."

  • "If I stop, everything will fall apart."

  • "I have to sacrifice everything to succeed."

What lies have you been telling yourself? How are they holding you back? 

With purpose, vision, & appreciation,

Brooke

Brooke Sherwood

CEO & Founder

+1 (719) 565-9196

www.thenewwaveventure.io

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